In
a media display, the color has a very important role for graphic
design, because the color has a psychological effect on the beholder and
can give the impression of a certain impression. Therefore, before making the design we have to give the impression to be displayed in the design of the design. Here are some of the psychology of color and its effect on the graphic designRed, meaning the color red is a warm and positive psychological, color is very interesting and calls for immediate action. In the sense of color psychology color red stands for energy, passion, action, strength and joy.The color red stimulates the physical senses such as appetite, desire and sexual arousal. Although it is often used to express love, the meaning of the color
red color is related to sexual desire and lust - pink is associated with
romantic love than the color red.The red color represents the masculine energy, while the softer version, the color pink, associated with feminine energy. Red, universal sign of danger and warning, can also display and make
aggressiveness and anger, especially when used excessively in the wrong
application.Psychologically
red stimulates and energizes the body, including the nerves and blood
circulation, increase blood pressure and heart rate. It stimulates the appetite and thus is the dominant color to be used
for any food-related products and services, including restaurants and
food businesses who do not eat take-out place alias.Red color excites and motivates but more can cause anxiety and fatigue. It also has a negative connotation associated with blood, war and violence.The most complementary color pairs and balancing the red color is
light blue (turquoise), although green or blue can also create balance.Orange color, meaning the color orange is a warm color, vibrant and flamboyant. This is the energy that is combined with fun, color for the risk takers, the extrovert and uninhibited. In psychology orange color means adventure, optimism, self-confidence and socialization.Psychologically orange gives vitality, inspire and create enthusiasm. It
stimulates the appetite and social conversation and therefore the color
orange is functioning properly at restaurants and other food outlets. This can be achieved by using some form of orange in decoration, such as furniture or lighting. It does not have to be a bright orange color - salmon, coral, terracotta, and other versions of the orange would work well. An expensive restaurant will look more elegant with the color orange. Combine the color of eggplant, purple, or blue for a unique look, contemporary and classy.Psychologically,
the orange color gives the impression of affordability, depending on
the selected color and combination with other colors. Orange too much can be imaged cheap price. Softer than the color red, orange symbolizing a more feminine energy and energy creation.Yellow
color, meaning the color yellow is the color that is warm and happy
that creates a sense of excitement and curiosity play. Psychologically, yellow means optimistic and cheerful spirit, lightens the spirit. Yellow color stimulates the logical side of the brain and mental clarity. It encourages wisdom and academic ability. This inspires original thinking and creative ideas.
Psychologically yellow stimulates the mind and mental activity. This improves the analysis process and our logical reasoning, assist in decision making. Too much yellow can cause anxiety, restlessness, fear, agitation and confrontation, especially in people who are stressed. The yellow color can motivate people to be overly critical and judgmental, as well as deceptive.Brown, brown psychological meanings attributed to the strength and solidarity, comfort and grounded, maturity and reliability.Psychologically brown color gives people a better certainty and comfort or feeling of dirtiness and shortness of breath. Brown color associated with the acquisition of property, which means security and safety, comfort and simplicity. The brown color indicates durability, and stability tasks. It is associated with nature, practical and down-to-earth and the family unit.Many men love chocolate because of security, strength and practicality. Sometimes
brown are considered as neutrals, although a lighter version of it,
such as beige and taupe tend to work better as a neutral background
rather than the more dark brown shades. Be aware that many, especially women, find chocolate becomes dull and too earthy, even dirty.White color, meaning white in color psychology is a new beginning. It is a blank canvas waiting to be written. While white is not stimulating to the senses, this will pave the way for the creation of whatever the mind can asilkan.Psychologically calming white color because it creates simplicity, organization and efficiency of the chaos. This clears the way forward. The basic features of the white color is equality, justice and implies impartiality, neutrality and independence. It is a soothing color helps create order and abilities.White color amplifies everything and if too much can give the impression of sterility, disinterest, and cold. White color is useful in a business where cleanliness is essential,
such as dental clinics and health centers, but these businesses need
some green or pink to aid in healing and to create an atmosphere of calm
and the atmosphere of concern in caring for patients.Gray color, gray color sense is a conservative color signifies neutrality, indifference.Psychologically
gray can drain your energy, it would be depressing or encouraging,
depending on how much light and white to gray. Dark gray are more miserable than light gray.Gray color serves as a nice backdrop for other colors because it does not attract attention, allowing other colors to stand out.Gray color suggests the security, reliability, simplicity, maturity. This may mean that you can not make a decision, passive, that you do not have an opinion on anything. Gray color much less energy, but inconclusive or calming, not stimulating or interesting, fun or invite. Need to be combined with other colors to give passion, energy and life.Black, black color sense means the authority, power and control. In many situations can be intimidating, unfriendly and difficult to approach. Alternatively, it can be seen as sophisticated, dignified and serious.The black color is psychologically intimidate and control, although its power can instill confidence. The black color creating an atmosphere of mystery and secrecy. In very small quantities it can increase strength and confidence without being overpowering.The
black color favored by the market young people aged between 16 and 25,
who are still trying to discover the identity of their identity and
recognition. They are achievement-oriented and ambitious also support Black color.
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